David Fradin on

Building a Toolkit for Product Success Management

Customer Experience, Product Development, Product Management


Episode #007

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David Fradin on Product Management

David Fradin is the president of Spice Catalyst. He’s a product management and product marketing consultant. David is a mentor, professor, and one of the world’s foremost authorities on product management.

He is an author of two incredibly great books – Successful Product Design & Management Toolkit and Building Insanely Great Products. David has trained thousands of people on product management. He talks on product management, product strategy, product success management, and his belief is product managers need to be called product success managers. He also believes that the product managers of today need to be given all the authority and responsibility to build great products.

In this episode, he talks to Swami and Vignesh about the fundamentals of product management.

What does it take to build great products? His experience at Apple and HP. What did he learn there? And what are the key tenets of product management?

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David Fradin on Product Management

Building a Toolkit for Product Success Management

Pooja Jauhari is the former Group CEO of VMLY&R India, and former CEO of The Glitch. Over her two-decade-long career, Pooja has worked with some of the biggest brands in the country and the world, and introduced powerful campaigns to society.

Pooja has worked with some brilliant people and has held important responsibilities over the past 20 years. She is the Founder of Seat At The Table, an unbiased investment and advisory initiative to invest in companies and people that are built on a purpose.

Prior to her appointment in the VMLY&R network, Pooja was the CEO of The Glitch, a high-performance creative company that has worked hard to create a workspace that is gender blind, inclusive and progressive. The Glitch was acquired by WPP, the world’s largest marketing communications company in 2017, and integrated into the VMLY&R network within WPP in 2020.